Live Auctions:

Commercial Name – Business
Call Us Today! 347-243-3048|Sales@CommercialName.com

Why Brand Equity Is A Business Asset And How To Build It?

Everybody wants to get most value for their money and this holds true for most of the business mergers. It is important to have a good brand equity that proves to be a good business asset. For this you need to make sure that your company is able to sustain strong brand awareness that would help you in the generation of qualified in-bound leaps. You should try to make sure that you try to keep your money on the top of mind taking into prospects its focus and commitment.

Build trust
Another important thing that is very important is to establish a high level of trust that would help to provide tangible results which in turn helps to lead a stronger comfort level. Well, you also need to make sure that you have the right corporate reputation where it requires a proven record track of a long period of time.

Build reputation
It is also important for you to take the right steps to build brand reputation. Some of the steps that you should try to take include targeting your audience to decide the most likely users of your product and then try to look forward to developing marketing materials for that group. So, building a solid brand image is very important for you to reinforce an image of your product that would in turn help in building brand equity for your business.

Customer attention
You also need to get the customer’s attention which is possible when you try to create public awareness and this can be done by convincing your customers to notice your products and find the reasons why it stands out of the rest. Another important thing that you need to do is to make the right […]

By |April 26th, 2018|Business, Tips|0 Comments|

Questions to Ask Before Buying Businesses for Sale

Businesses for sale, no matter how profitable it seems, should be considered very well before making drastic decisions. To help you with analyzing if the business for sale is right for you, take time to read the questions that you should ask before you buy businesses for sale.

How many years has the business been operating? If the business has just started, then the owner may have had a hard time with its start-up which gives you hope of avoiding his mistakes and be able to establish it.

What are the incidental costs of the business? Be prepared to cover these while you are still learning its operations. And lastly and with the hope that you can get the right answer, ask for the reason for its sale. The first owner will probably conceal the true reason if there is something fishy about the business. Just the same, ask and read between the lines. Take time to investigate so you’ll know if you are buying a business you can continue on your own.

 

Image by Andradewatts.com

By |April 25th, 2018|Business|0 Comments|

The benefits of signs to your business

Advertisement is important to your business; it attracts customers, aspect that keeps you in business. If you are not getting the client you try to attract, you may not do the advertisement properly. If people can’t see your business sign easily when they walk by the street, you are missing out a big opportunity to gain new clients and a sale potential. You can take advantage of this opportunity by adding signs of your business. Learn the benefit of signs for your business.

Visibility from the Road

When you walk out to your parking lot, does the building stand out from other? Is it easy for people to look at? Adding a sign that stands high above can help your business easy to spot as people are driving on the road. Make sure the sign displays your company name in bold formatting on a bright color background because you want people who pass by are able to see the sign without having to slow down and take a good look to your sign. The appropriate colors will do the trick for this task easily, and attract customers as they walk by.

Easy to Spot

If you are located in a strip mall or large area where there are many similar buildings, there aren’t many ways you can make yourself stand out so customers can find you right away. By placing signs and window decals on your main doors and windows, you can help clients find you right away. Use bright signage with lighting, so your business name can be seen even when it is dark out. If you use dark colors as a background, such as blue, black, purple, or red, just make sure you use very light […]

By |April 24th, 2018|Business|0 Comments|

The Irony in Businesses for Sale

The book “”Rich Dad, Poor Dad”” mentions that if you want to be rich, entrepreneurship is the way to go. But how true is it when one has to spend money to build one? In search engines, when the words Businesses for Sale are typed in, articles and links leading to selling, rental or lease agencies for ad spaces, materials, store locations and others related to starting a business appear.

A lot of owners will agree when I say that the success of ones business greatly depends on ones fate. One has to have capital and the ability to take risks. Of course, an entrepreneur has to be smart to be successful.

But the economy these days makes it hard for a person to keep his/her business. With all the bills that have to be paid, materials to be maintained, and products that may be spoiled, most businesses end in bankruptcy, leading the owner in poverty rather than making a person earn for a better life. With this being said, we start to question: is business really the solution to being rich, or will it dig our graves to indigence?

 

 

Image Credit: www.fetna2015.org

By |April 23rd, 2018|Business|0 Comments|

Three Ways Personal Brand Affects your Business

While it seems like who we are professionally is not correlating with who we are personally, our personal brand is actually affecting our business or professional brand. The personal brand is also sells our company. We are always representing our own business. You are the one who introduce your businesses into the clients. You are responsible for building your company’s credibility and leave a strong desire to client to want to do business with you.
Below are three ways of how our personal brand affects our business.

1) Appearance – First impressions are very important. You will never know when you will meet a new client, so it is important to always appear professional and try to put together; clean, well-organized and neat if it possible. Anything that is not depicted a professional image should be avoided. Second, your appearance is associated with the company image. Clients will always checking you out. If they’re not interested in you, they are not going to be interested in your business as well.

2) Articulate – Always be ready with a well-prepared and smart speech. Clients have a keen ear when it comes to business. Try to always be effective, clear and well-educated when you try to sell your products or services. Remember you only have one shot to sell yourself and represent your business in front of the clients.

3) Quality – Clients are not easy to impress. One mistake and your business will not generate money. Be careful when demonstrate the product especially something you can or cannot do. Respect the client’s time and investments with the quality of your products. Always being where you are supposed to be and in the right time. Demonstrate to your clients that […]

By |April 14th, 2018|Business|0 Comments|

How to Increase your Business Revenue

All this hype about Angel investors, venture capital, and a business funding app makes generating extra cash seems easier than ever. Fortunately, making an improvement or two to your business strategy can make a big difference in your income. Consider these tips if you want to increase your business income.

Increasing Productivity

Productivity is one of the key, try to think about your business and what services or products that your business offers. Now, remember how much work that you have done. Do you have a list of potential clients? If the answer is yes, keep them in touch, you can get them by the phone or send an email or both. Staying in touch with clients and also prospects is a good way to keep your business in their thoughts. Be as close as possible to customer and find out if there’s anything that your business can help. On your company side, you can consider the resources you have. What things you can do to make your employees work more productive, faster, and even easier?

Check Your Price
Make sure that you’re charging rationally for your product. While undercutting the competition is not something to avoid, keep in mind that you should only do so if you still have a profit to continue your business. Undercutting is not the best way out there to get to the top of the market. Some customers may think that your service is as good as the competitors because your products cost less. Do research about how the price in the market, keep an eye to the competitor, and finally decide the most appropriate price to win the competition while keep the business running.

Grow Your Market
Another of the good things about […]

By |December 7th, 2015|Business|0 Comments|
  • Permalink Image Credit: smallbiztrends.comGallery

    6 Tips On How To Choose A Valuable Name For Your Business, Products Or Services

6 Tips On How To Choose A Valuable Name For Your Business, Products Or Services

The name of your business could also prove to be a competitive advantage to you. There are many things that you have to keep in mind while choosing a name for your business. Whether you want to take your business online or offline, the name you choose for your business builds the foundation of your business in many ways. The name of the business is also the brand of your business. Therefore, when deciding a name, also think of the logo that would go along with the brand name. Here are six tips to keep in mind when naming your business.

1. Keep It Simple And Memorable

• Use names that are easy to remember and pronounce.

• Do not use names that are common, though General Motors have been an exception, but, if you want to diversify, then you have to rebrand with a different name if you choose a name that is commonplace.

• Let the name you choose to carry significance and meaning that is related to your business. When Steve Jobs created Apple, it was easy for his company to get into diverse fields, such as, music and movies, apart from technology. He created the name Apple with the philosophy that it was a fruit described in the bible and it was also based on the principles of Newton’s law of gravity. Steve Jobs chose a name that would gravitate his passion for technology.

• Do not use complicated names. You can create a new name which has no meaning in the dictionary, but, your customers will find it hard to relate to it. Also, due to non familiarity, they might not even remember it.

2. Avoid Mapping Your Company In Your City
Kentucky Fried Chicken is […]

By |September 27th, 2015|Business, Tips|0 Comments|
  • Permalink Image Credit: www.adcolony.comGallery

    Nine Benefits of Developing Official Mobile Apps for Your Business

Nine Benefits of Developing Official Mobile Apps for Your Business

With powerful official apps for Android, iOS and Windows Phone platforms, our business should be able to establish strong brand awareness among potential customers. Customers are expecting companies to have their own dedicated mobile apps and this is an essential factor to gain strong competitive edge. For successful companies, it is necessary to avoid falling behind the competition and having solid mobile apps could add to the immense credibility of our brand. Business owners should keep in mind the real importance of mobile apps in modern society.

1. We could reach mobile users: This is an obvious advantage and it is a fact that the whole world has gone mobile. People are using their smartphones and tablets to locate nearby stores and places of interest. It is important to expand our branding effort to mobile channels and build a powerful network.

2. On-the-go marketing is more effective: With mobile apps, it is possible for customers to access our business at anytime and anywhere. Regular uses of mobile apps should reinforce our business and brand. It means that when consumers are planning to purchase something, chances are they will be able to order the product immediately. With mobile apps, it is possible for us to ensure long-term relationships with loyal customers.

3. Social environment can be established: It is quite clear that people are already obsessed with anything related to social media and we should be able to become part of their obsession. Mobile apps may use specific social features, like in-app messaging, likes and others. This will allow our business to improve its brand and social standing. People are already spending much of their time on Twitter, Facebook, YouTube and other social media platforms. By having social […]

By |September 26th, 2015|Apps, Business, Tips|0 Comments|

Business for Sale: Moving to a Different Industry

If you plan to have your business for sale to invest in another type of business, you have to make sure that you still profit from the sale. With the business that you have put up for years, it might still be working very well and it is just that you need to give credit to the other business that needs more of your time.

Since you are already not able to fix this business regularly, you have decided to sell it. With the online community searching for different things online, it is not difficult to seek a buyer.

There are websites that handle advertisements for businesses for sale where you will be able to post your property there. This is also a way to get attached to different sellers and buyers for the different businesses they have. It could be one way to find you a buyer and also an opportunity to be introduced to a lot of different businesses around.

By |September 26th, 2015|Business, Tips|0 Comments|

Businesses for Sale: Proof of Financial Health

There are documents that you may want to ask from businesses for sale before deciding which one to buy. These documents may include balance sheets, income statements, cash flow statements, tax returns, and footnotes.

Having these details will help you determine the business’ current financial condition, as well its growth potential. Your banker, accountant, and lawyer can make a financial analysis on these documents to find out whether the business is a good investment for you or not. Keep in mind that buying a business is not something you can do just because you feel like doing it.

You have to think things through carefully and take several things into consideration before making a decision. Otherwise, you may buy a business that could not generate profits, giving you nothing but a lot of headache. Your money will just also be put to waste if you have failed to make the right decision.

By |September 26th, 2015|Business, Tips|0 Comments|